Things aren’t what they once were, you know. In the wake of reports that Google’s advertising revenue has already eclipsed the budget of the UK’s Channel 4 station, people are wondering if this spells the death of the British advert as art. Perhaps they will degenerate into the frantic imploring of their overseas equivalents, or perhaps they will simply migrate onto the internet along with the other content that television provides. Whichever happens, I’m pretty sure that I’ll continue doing a fine job of ignoring them all.