The science fiction genre is full of authors who, with a few exceptions, understand the value of giving content away for free as a marketing ploy (and we love them for it, too). The same attitude is less prevalent in the world of ‘proper’ literature, but the literary cachet of Nobel prize winner Elfriede Jelinek, combined with her enthusiastic adoption of a new publishing paradigm may change that fact. A recluse in real life, Ms Jelinek feels more able to communicate with people online, describing the internet as “the most wonderful thing there is. It connects people. Everyone can have input.” As an experiment into using the internet to raise an author’s profile, I’d say it’s been a success – Nobel Prize or no, I’d never heard of her before now. I wonder if the story’s any good?