I’m surprised it hasn’t happened before (as it’s an idea I predicted in rudimentary form for an article in Focus back in 2007, and I’m hardly at the cutting edge of web software thinking), but the Facebook privacy backlash has prompted a small gang of geeks to build an open-source distributed social network platform that gives you back full control over your personal data [via MetaFilter].
Diaspora is intended to be installed on a webserver, with every installation serving as a node in a peer-to-peer network – a complete reversal of the centralised model that Facebook and similar systems currently work on. Most of the current objections I’m seeing hinge on the fact that the majority of SocNet users don’t yet have their own server and domain name, and aren’t technologically able to maintain one themselves: the former is a matter of cost, and the price of webhosting is falling constantly; the latter is a matter of demand, and the turnkey installation scripts for software like WordPress which are available from many bargain basement hosting outfits suggests that, if the demand increases, the barriers to entry will lower rapidly.
That said, not everyone cares about their privacy online. Whether that matters or not is a debate for another time, but while the situation persists, the free-to-use no-technological-hassle SocNets will always have the upper hand in the casual user sphere. If Diaspora is to succeed, it’ll have to demonstrate tangible advantages over the competition in addition to the more abstract USP plus-points of enhanced privacy.
Fingers crossed… although, as science fiction fans, I think we should all get behind a piece of software that shares a name with a Greg Egan novel. 😉